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Articles tagged with: Yellow Pages

Forecasts, Online/Interactive, Yellow Pages »

[19 Nov 2013 | No Comment | ]

A key transitional milestone for the U.S. Yellow Pages industry — becoming a majority digital business — is about two years away, according to an updated BIA/Kelsey forecast released today.
The forecast, which builds on the 2012-17 forecast released in April, projects the U.S. Yellow Pages industry will cross over into majority digital status in 2016, …

Forecasts, SMBs, Traditional Media, Yellow Pages, Yellow Pages, Internet, Yellow Pages, Print »

[26 Sep 2013 | No Comment | ]

Print Yellow Pages was (just barely) on top in the General Services advertising category in 2012, generating almost $3.8 billion from this vertical. General Services is comprised of 12 different categories, including legal, accounting, janitorial, landscaping and various professional, scientific and technical services. General Services’ $3.8 billion in advertising represents nearly 70% of Print Yellow …

Online/Interactive, Yellow Pages »

[1 Jan 2012 | No Comment | ]

The Sweden-based local search company Eniro has acquired some of the assets of De Gule Sider in Denmark, the Yellow Pages operation closed down recently by European Directories.
EDSA has made the decision to discontinue print directories in Denmark, where it held the incumbent position, while selling many of its online/mobile assets to Eniro. Among the …

Yellow Pages »

[6 Dec 2011 | 3 Comments | ]

Seems every year is a year of transformation in the global Yellow Pages industry. This year is no different, with more leadership changes, financial turmoil, and a much more aggressive push into new strategies and new products. There is a growing sense that some directory publishers are turning in a direction where a return to …

Financial Results, Yellow Pages »

[7 Nov 2011 | No Comment | ]

Last week several of the leading listed directory companies saw sizable spikes in their stock prices following their Q3 earnings announcements, though the surge seems to have died off today.
For example, Dex One announced its earnings on Nov. 3. On the call, CEO Alfred Mockett revealed that Dex will not achieve its previously stated goal of …

Conferences, DMS'11, Online/Interactive, Yellow Pages »

[22 Sep 2011 | No Comment | ]

What does digital transformation truly look like? And how far along the path to a new revenue model are directional publishers? Those questions were front and center at DMS ’11, as Dex One Chief Strategy Officer David Sharman, YP New Zealand CEO Scott Pomeroy and Local Search Association President Neg Norton debated “the future of …

Yellow Pages »

[7 Sep 2011 | No Comment | ]

Two signficant leadership changes have occurred in the global Yellow Pages industry over the past few days. In Canada, Yellow Media CFO Christian Paupe has resigned to “pursue other interests.” His departure is effective immediately.
Yellow Media, a leading print and online advertising company in Canada, has been taking some heat of late over its debt, …

Online/Interactive, Yellow Pages »

[13 Jun 2011 | 2 Comments | ]

Yellow Pages has yielded the top spot for local business lookups to search engines like Google and Bing, but it still holds a significant spot in the local search hierarchy, according to new data released today by the Local Search Association.
The latest “Local Media Tracking Study” shows that search engines rank higher than Yellow Pages (print and …

Yellow Pages »

[8 Jun 2011 | 2 Comments | ]

The Local Search Association filed suit today against the City and County of San Francisco, the Board of Supervisors, and Mayor Edwin Lee asking the U.S. District Court to overturn the city’s recently passed opt-in ordinance. The suit claims that the city’s rationale for the ordinance is unconstitutional on the grounds that it is “arbitrary” and …

Financial Results, Mergers & Acquisitions, Yellow Pages »

[16 May 2011 | No Comment | ]

2010 was a dismal year for the New Zealand branch of Deutsche Bank after exposure to the Yellow Pages Group restructuring. The KPMG Financial Institutions Performance Survey issued last week shows that Deutsche ranked at the bottom out of 10 New Zealand branch banks on key measures, including a $53 million loss for the financial year, …

Yellow Pages »

[11 May 2011 | No Comment | ]

Yesterday, the San Francisco Board of Supervisors passed the opt-in ordinance that the Yellow Pages industry had vigorously opposed. Immediately following the vote, the Local Search Association (formerly the Yellow Pages Association) called on San Francisco Mayor Edwin Lee to veto the ordinance. The ordinance passed 10-1 but formal passage must wait until a routine …

Yellow Pages »

[9 May 2011 | No Comment | ]

The Yellow Pages industry has failed to win a preliminary injunction or restraining order from a U.S. District Court in Seattle. This mean the Seattle opt-out ordinance can move forward as the industry pursues its lawsuit seeking to have the ordinance ruled unconstitutional. This decision doesn’t mean the lawsuit will fail, but it does seem to suggest victory is not …

Online/Interactive, Yellow Pages »

[22 Apr 2011 | No Comment | ]

The recent implosion of TMP has led to the creation of a new digital agency called, aptly enough, 2nd Act Local Marketing. Its founders are Gregg Stewart, Will Foust and Steve Haar, all veterans of 15miles, the digital advertising agency arm of TMP.
We recently reported on the demise of TMP, once the overwhelming leader in the …

Ad Sales, National, Mergers & Acquisitions, Yellow Pages »

[6 Apr 2011 | 2 Comments | ]

Crushed by a “perfect storm” of debt and declining revenues, TMP, once the dominant player in the Yellow Pages agency (CMR) space, will cease to exist within a few days. However, we have learned that several of the agency’s more valuable local offices and their associated clients have been sold off to rival agencies.
According to one …

AT&T, Coupons/Deals, Social, Yellow Pages »

[6 Mar 2011 | No Comment | ]

The Wall Street Journal reported this week that AT&T Interactive will join the growing list of directory companies to launch a daily deal site. AT&T Interactive CEO David Krantz told The Journal that he believes AT&T could be “fast followers” and that there is still ample opportunity in the daily deals space, initially popularized by …

Financial Results, Yellow Pages »

[24 Feb 2011 | 14 Comments | ]

Following a discussion of its 2010 full-year results, Dex One’s leadership team outlined a new strategy today that it says will restore the company to positive revenue growth by the second half of 2012, with print stabilizing to single-digit declines.
One of the key elements will be the Dex Guaranteed Actions, a performance-based model tested beginning …

Yellow Pages »

[24 Feb 2011 | No Comment | ]

Yellow Pages Group New Zealand has agreed to surrender Internet domain names associated with one of its competitors, which sued YPG for trademark infringement.
The suit was brought by the Localist, a local online directory competitor owned by the New Zealand Post newspaper group. The Localist alleged that YPG NZ acquired domains such as www.localist.co.nz and …

Coupons/Deals, Yellow Pages »

[13 Feb 2011 | No Comment | ]

The French directory publisher PagesJaunes has joined the growing list of global Yellow Pages companies that are building or buying their way into the deal-a-day space. PagesJaunes has acquired the French group buying site top-deals.fr, and has rebranded the product as 123deal to be consistent with its 123people online people search brand.
We recently reported that …

Coupons/Deals, Yellow Pages »

[7 Feb 2011 | 2 Comments | ]

According to the Australian media news site mUmBRELLA, Sensis has soft-launched a daily deals product called Yellow Pages Offers that is currently live in Sydney, Melbourne and Brisbane. There has been no formal launch, but the site has reportedly been operating since December.
This move puts Sensis in the game popularized by Groupon, LivingSocial and others. …

Yellow Pages »

[3 Feb 2011 | One Comment | ]

The City of Seattle has modified its tough Yellow Pages opt-out ordinance, but apparently not sufficiently to make a federal lawsuit challenging the ordinance go away. The city has eliminated a $148 per ton fee for Yellow Pages deliveries in Seattle. A $0.14 per copy “advance recovery fee” remains in the ordinance.
The Yellow Pages Association‘s …