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MLM SF: A Smashing Good Time

Thanks to all who attended or contributed to our Mobile Local Media conference in San Francisco on Wednesday. It was by all measures a success. Google, Groupon, Pandora, PayPal, Yelp, Stewart Alsop ... you can't go wrong. We even had…

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MLM SF: Mobile Ad Technology Boosts Conversion, Needs Work

Mobile ads are taking off but mobile specific technology, such as LAT/Long and GPS, sometimes gets messed up when the data are transferred from publishers, said panelists participating at MLM San Francisco today. Lots of networks provide Wichita, Kansas, as…

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MLM SF: ‘Mobile and Social Inherently Tied Together’

Mobile technologies such as location, check-in and targeting are prime drivers of a new breed of social media sites, according to panelists speaking today at Mobile Local Media San Francisco. Check-in is the most actionable, noted Localmind CTO Beau Haugh.…

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Vocus Targets SMBs With Marketing Dashboard

Vocus, a cloud marketing and public relations software provider, is focused on helping SMBs grow their online business with its new marketing dashboard. Business Development Manager Christine Mulquin shared with us that the company is targeting its marketing suite to…

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Visiting With CarWoo: Consumer-Centric Site Does a Zillow

Zillow's consumer-first approach, which took housing listings out of the hands of the brokerage by posting them on the Web, has since been applied in several local segments: mortgage, home and trade, insurance, recruitment, etc. Now along comes CarWoo, which…

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Cox Target Media Merger Creates Coupon Giant

Cox Target Media announced its acquisition of Savings.com, an online coupon website, and its British-based sister site, Savoo.co.uk today. Terms of the deal are undisclosed. Cox Target Media also owns and distributes Valpak coupons. Its print coupons from national and…

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Thoughts on Our Upcoming Mobile Local Media Event

We've been thinking for a long time about having a mobile-centric event that wouldn't get lost in all the converging agendas of our mega Interactive Local Media conferences. That's what we'll do June 27 at our Mobile Local Media event…

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Amazon’s Dallaire: ‘It’s Advertising, Day 1’

Amazon doesn't usually speak at industry gatherings. But that was before it needed to reach out to the advertising community to sell display ads on its sites, ads on Kindle, national and local offers on Kindle, and extend its promotional…

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Watch: WillowTree Apps on CNBC

Our good friend and upcoming MLM SF speaker Tobias Dengel was featured on CNBC earlier this week, outside of Apple's WWDC conference. The CEO of WillowTree Apps was interviewed for his predictions on what Apple would announce. He was right…

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Constant Contact Buys SinglePlatform for $65 Million

Constant Contact has made a really big bet on presence management with the acquisition today of SinglePlatform, a provider of a one-stop "write once, read everywhere" presence management network that provides parsed searching capabilities and services for 600,000 SMBs, including…

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