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YP's Reveals Big Mobile Dollars

The U.S. search and directories company YP announced it generated nearly $400 million in mobile advertising revenue in 2013, placing it behind Google and Twitter as the third largest mobile advertising company. YP also reported it has total digital ad…

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YP’s Reveals Big Mobile Dollars

The U.S. search and directories company YP announced it generated nearly $400 million in mobile advertising revenue in 2013, placing it behind Google and Twitter as the third largest mobile advertising company. YP also reported it has total digital ad…

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CBS Local Buys Eventful (Updated)

Event listing sites were once seen as a leading hub for local media, and a great generator of user generated content and social media. It isn’t clear that they’ve fully caught on in these ways, but they remain strong promotional…

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LevelUp Banks on Smart Watch Adoption for Payments

Phone-based digital payments haven’t really taken off – in part, because they aren't much easier to use than credit/debt cards. You've still got to take them out of your pocket. The notable exception is the phenomenon of My Starbucks Rewards…

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A Look at Facebook's "Buy Button" for SMBs

Facebook hasn't really been a player in ecommerce �Facebook Credits, its games-oriented initiative, was shut down in 2012 after three years of experimentation with virtual currencies. But it continues to test the waters -- which is not surprising, given its…

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A Look at Facebook’s “Buy Button” for SMBs

Facebook hasn't really been a player in ecommerce �Facebook Credits, its games-oriented initiative, was shut down in 2012 after three years of experimentation with virtual currencies. But it continues to test the waters -- which is not surprising, given its…

Read more

A Look at Yodle's $75 Million IPO Filing

Yodle -- part of the class of 2005-2007 SEM-focused Independent Sales Organizations that took on traditional local sales organizations -- filed this week for an IPO that could raise $75 Million. The filing provides insights into Yodle�s evolution, and the…

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