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Chevy’s Eco-Campaign: 'Boycott Yellow Pages'

Chevrolet hasn’t always been seen as the most environmentally friendly company. But it hopes to rectify the situation with a helpful “gas-friendly to gas-free” advertising insert in the print edition of Wired Magazine. The insert is printed “using 35% post-consumer waste,…

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Chevy’s Eco-Campaign: ‘Boycott Yellow Pages’

Chevrolet hasn’t always been seen as the most environmentally friendly company. But it hopes to rectify the situation with a helpful “gas-friendly to gas-free” advertising insert in the print edition of Wired Magazine. The insert is printed “using 35% post-consumer waste,…

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CitySquares Targets 'In-Between' Neighborhoods

After two years in operation, CitySquares hasn’t necessarily broken out of the box. But Beantown’s neighborhood-centric directory of local businesses has got about $1 million in venture funding; almost 400 advertisers paying roughly $600 a year, mostly for “deluxe” business profiles;…

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CitySquares Targets ‘In-Between’ Neighborhoods

After two years in operation, CitySquares hasn’t necessarily broken out of the box. But Beantown’s neighborhood-centric directory of local businesses has got about $1 million in venture funding; almost 400 advertisers paying roughly $600 a year, mostly for “deluxe” business profiles;…

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Chow.com and the Growth of the Urban Foodie

With all the hype around local social search sites, particularly Yelp, Chowhound has largely flown under the radar, starting as a bubble-era jaunt for food enthusiasts to share tips on little-known gems throughout San Francisco. Sound familiar? Yelp started in…

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RHD: The Evolution of Triple Play

Today I attended the R.H. Donnelley "analyst workshop" in Denver. Much ground was covered, so we'll offer a few quick takeaways here and follow up with more detail in an upcoming TKR Advisory. One key objective of the meeting appeared…

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Clips From DEMO Fall: FastCall411 and AgendiZe

I don’t know if I like DEMO’s whole concept of “all demos, all the time” … and that companies pay to be on the podium -- apparently, $18,500 for three tickets and six minutes, per Jason Calacanis, who runs the…

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DexKnows Joins the Party

R.H. Donnelley today announced the integration of user ratings and reviews to its flagship IYP, DexKnows. Although this is the official launch, reviews have been live on the site for a few weeks now. The integration, metrics and lessons learned…

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Fall Bookshelf: 'Everything Is Miscellaneous'

Don't shoot me, but I've got to say: "search" is just the end result. The essential building block is "cataloging." To this end, David Weinberger (The Cluetrain Manifesto), has published “Everything is Miscellaneous.” It is the best book I’ve read…

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Fall Bookshelf: ‘Everything Is Miscellaneous’

Don't shoot me, but I've got to say: "search" is just the end result. The essential building block is "cataloging." To this end, David Weinberger (The Cluetrain Manifesto), has published “Everything is Miscellaneous.” It is the best book I’ve read…

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More on the "Yellow Pages are Toast"

It's sometimes useful to track search terms as an indication of demand and popularity of products, both online and off, as Chris Smith has done in his column referenced yesterday by John Kelsey. In the case of Yellow Pages, however,…

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Deerfield, NH’s ‘Forum’ Takes on Local Paper

At first, there was no news coverage for the 15,000 residents of a central coastal New Hampshire area including the little villages of Deerfield, Candia, Northwoods and Nottingham. Manchester’s Union Leader, a family-owned paper that is fairly notorious for its…

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$1 Million is the New $3 Million

Belated congratulations to our friend Sebastien Provencher and his Praized Media team for getting $1 million from Garage Ventures Technology Canada. That’s $1 million Canadian ... better than greenbacks right now. Here’s all the company will say about it, publicly…

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More Data in Support of Online Video

Google and AOL teamed up to commission a survey (n=2394) from TNS Media Intelligence, released today, that shows favorable user and advertiser metrics for online video. A few high-level data points are: -- 75 percent of users watch more online…

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Global Yellow Pages Leadership Forum

My feeling about this week's DDC2007 conference is that everyone was able to come away with what they wanted to hear. For instance, we heard that usage is declining, but Paul Gordon of Catalyst Paper said that demand for Yellow Pages…

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Zillow Valuation Now $350 Million

Zillow has landed $30 million in new financing, which comes on top of the $57 million already raised. The new round values the 155-employee “Zestimate” provider at $350 million, according to reporting by Rebecca Buckman at The Wall Street Journal.…

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