Radio’s Outlook For 2017

Radio’s Outlook for 2017

What’s up for radio in 2017 and beyond? According to BIA/Kelsey’s CEO, Thomas Buono, the future for local radio stations in 2017 and beyond is determined by their ability to sell multi-platforms – both their over the air audiences and…

Read More
Why Local Markets Are Best Positioned For Growth

Why Local Markets Are Best Positioned for Growth

"Industry consolidation has mitigated local market analysis and study," BIA/Kelsey's executive-in-residence Maribeth Papuga argued in yesterday's webinar "New Localism: Why Local Markets Are Best Positioned for Growth." Papuga, a 25-year media, marketing and advertising veteran, was most recently EVP of local…

Read More
$500 Million For A Radio Cluster?

$500 Million for a Radio Cluster?

In its recent report on CBS Radio, BIA/Kelsey provides a detailed analysis on the radio industry, the leading radio groups and the markets in which CBS Radio competes. One conclusion is that the CBS Radio cluster in New York City could…

Read More