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Deal Current Unveils Performance-Based Coupons

Deals are fading for many publishers. Group Commerce Inc., for instance, is just the latest company to cut back on its support of local deals. But for local businesses, deals remain potent building blocks for a wide range of promotional…

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Converting Facebook SMB Pages to Websites

Various companies have built SMB websites and landing pages by scraping the Web. PaperG comes to mind. How about using Facebook. BIA/Kelsey data from our Local Commerce Monitor shows that more than 40 percent of U.S. SMBs have Facebook pages.…

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Drilling Down on 2012 Mobile Predictions

As my colleague Charles Laughlin mentioned, we just published our predictions for the coming year in local media. These were cross-disciplinary, bringing together the top 10 predictions across BIA/Kelsey's coverage areas (mobile, online, video, print, social, commerce). To expand on those, below…

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Google Re-Aims Zavers Coupon Program Beyond Groceries

Google Commerce last week introduced Zavers by Google, a coupon/transaction marketing management and loyalty rewards service that it purchased last November. Using Zavers, shoppers find offers on their websites and save them to their Zavers account. The offers are then…

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PagesJaunes Expands Dining Vertical

The French search and directories firm PagesJaunes has expanded its presence in the dining vertical by acquiring Chronoresto, a site that allows consumers to order takeout food online. The acquisition follows the company's strategy of building deep content and transaction capability in…

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