LCR Bytes: TV Is Hot In Atlanta

LCR Bytes: TV is Hot in Atlanta

Over-the-air television advertising revenues* in Atlanta, Georgia reached $428.3 million in 2015, according to BIA/Kelsey’s new Local Competition Report on the Atlanta television market. This $428.3 million revenue estimate is broken down by owner in the pie chart above. Cox Media Group's WSB-TV (ABC) dominates the market,…

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LCR Bytes: Dallas Does Online Advertising

LCR Bytes: Dallas Does Online Advertising

When it comes to online advertising, Google is on top... at least in the Dallas-Ft. Worth market. Google was the top biller in Dallas-Ft. Worth in 2015, according to BIA/Kelsey’s new Local Competition Report on the Dallas-Ft. Worth television market. According to BIA/Kelsey,…

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LCR Bytes: Hubbard Is TOP Of The Heap In DC Radio Revenues

LCR Bytes: Hubbard is TOP of the heap in DC Radio Revenues

Broadcast radio advertising revenues in Washington, DC reached $325.7 million in 2015, according to BIA/Kelsey’s new Local Competition Report on the Washington, DC market. This $325.7 million revenue estimate, which only includes over-the-air revenue, is broken down by owner in the pie chart above. Hubbard Radio's stations, including WTOP, were…

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Why My Money is on SMB Mobile Advertising

SMBs that utilize mobile advertising distinguish themselves by more than being trendsetters. They are spending more advertising dollars, tend to be early adopters in their use of digital compared to their counterparts and are savvier in how they leverage data…

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