YP Now Part Of The Glendale Skyline

YP Now Part of the Glendale Skyline

YP has been growing in leaps and bounds since its 2012 launch. The company, formed by the consolidation of the former AT&T Interactive and Advertising Solutions groups by private equity firm Cerberus Capital, unveiled its new corporate signage installation atop…

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YP Launches Cross-Device Retargeting

  We live in a multi-screen world, where an action begun on one device is often completed on another. Marketers are eager to follow a consumer all the way along this cross-device chain of actions. That's the cross-device retargeting challenge,…

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YP Names Lebow CRO

  YP has named David Lebow to the newly created position of Chief Revenue Officer, reporting to CEO David Krantz. Lebow was previously executive vice president, digital markets. This promotion puts Lebow in charge of YP's enormous 4,000 person sales…

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