High school sports have been the centerpiece of many hyperlocal efforts. They bring to the table highly passionate fans, families and players in the hard-to-reach 12- to 17-year-old demo. But the economics of school-by-school efforts don’t always work, whether for…
The Australian directories company Sensis has released its full 2010 financial year results (ending June 30) and the results show the company is resilient, though print revenues are clearly coming under increasing pressure. The company generated A$2.1 billion in revenue…
Millennial Media is out with its July Mobile Mix report (highlights after the jump). The mobile ad network releases the report monthly, covering activity on its network. This most notably includes the mobile devices, operating systems and apps where it's…
As widely speculated over the past couple of days (even months), Facebook has officially turned on geolocation capability. This has come in the form of a new feature called "Places," announced today from a press event at its Palo Alto…
With 200+ deal-a-day sites and vendors, the only way to carve out a niche is to find dramatically different takes on group buying (i.e., focusing on verticals or integrating with other content). How about making your buys visible to your…
Millennial Media is out with its July Mobile Mix report. The mobile ad network releases the report monthly, covering activity on its network. This most notably includes the mobile devices, operating systems and apps where it's seeing the most ad…
BIA/Kelsey is very excited to add Randy Wootton, Microsoft's VP of Global Search and Online Marketplace, to the slate of featured speakers at Directional Media Strategies 2010, which convenes in Dallas Sept. 14-16. Wootton will speak on the final day…
The Swedish software company 3L System Group has acquired California-based Pagenator LLC, a company that has built software enabling the automatic production of social media fan pages at high volumes. This deal enables 3L to offer directory publishers the ability…
The Swedish software company 3L System Group has acquired California-based Pagenator LLC, a company that has built software enabling the automatic production of social media fan pages at high volumes. This deal enables 3L to offer directory publishers the ability…
AOL’s Patch gave a progress report today on its $50 million hyperlocal initiative. The site said it now has 100 hyperlocal sites, and will launch 400 more over the next six months. It also said it plans to hire at…
SiteImpulse's Website Monitoring Blog has produced a graphic (seen below) that mashes together all of the Facebook usage figures in one place. Though much of this is already publicly available, it's good to see it aggregated in one place. Two…
In case you missed them, here are a few headlines and links to recent posts on our Mobile Local Media blog. You can also subscribe to the RSS feed here, and the e-mail alert here. -- New Google Voice Search Announced (and 25%…
ShopCity, a storefront and marketing platform for SMBs, hopes to jumpstart its reach via a new “City Manager” program that allows local media partners to secure local URL rights owned by ShopCity (i.e., ShopMountainView.com) and market its services. City Managers,…
Some people (like me) don’t like games. Game mechanics-driven “check in” media like Foursquare, GoWalla, Loopt and BrightKite mostly leave them cold. But what if check-ins triggered group buying discounts? That’s the concept behind GroupTabs, a new service launching in…
Today at a press event at its San Francisco office, Google unveiled Voice Actions for Android, an evolved and more intuitive way to search for information on a mobile device. Of course this includes Web search, like Google's voice search on the…
Flush with new cash, Foursquare continues to upgrade its feature set. We've long said that game mechanics (scoring badges, mayorships, etc.) will lose novelty and a "value exchange" of monetary significance would have to develop. Foursquare agrees. Meanwhile, nearby specials…
I had the opportunity to meet with Yext CEO Howard Lerman and President Brian Distelburger to talk about their recent product additions and approach to the SMB marketplace. What struck me as I entered their NYC loft-style office is the…
Mobile local coupon player Shooger has come a long way since our last formal briefing, including an Android app to join iPhone, and a BlackBerry app on the way. It's also built its way up to 100,000 deals from 50,000…
We had the opportunity to meet with Medialets CEO Eric Litman to understand its unique approach to deploying media rich mobile advertising. Medialets started out as a mobile ad network much like Feedburner but quickly realized that what mobile advertising…
The latest attempt to make hyperlocal a sustainable reality came today with Allbritton Communications’ launch of TBD.com, a hyper metro site for the Washington, D.C., area. Allbritton, which has sunk “under $5 million” into the project to date, hopes it…