Programmatic advertising is taking over local TV. Already having established beachheads in other digital media (and search...the original programmatic advertising), it's coming to a TV near you. This is also…
Facebook gets into 'conquesting,' Instagram gets into video ads, and Airbnb gets into restaurant reservations. These were topics on this week's BIA/Kelsey LIVE, with a redux of our 2014 "bundle, or…
What’s up for radio in 2017 and beyond? According to BIA/Kelsey’s CEO, Thomas Buono, the future for local radio stations in 2017 and beyond is determined by their ability to…
Who will win the "personal assistant app wars?" What will 2017 hold for mobile advertising? And what are the tools that SMBs will be most interested in? These were a…
Are beacons dead, as Euclid asserts? What does Amazon's latest move mean for local? and what will pay-per-call add to Goodzer's SMB marketing suite? These were a few topics on this week's BIA/Kelsey…
It's been a while since we've caught up with MapQuest. The original online mapping and navigation tool is still going strong and is going deeper into local and enterprise utilities.…
What do Snapchat's IPO and partnership with Foursquare mean? What will xAd do with WeatherBug, and what role will chatbots play in local commerce? These were a few topics on this…
What's behind the numbers in Facebook's blockbuster Q3 earnings? What does Uber's UI refresh say about its direction? And what does Yext's API mean for the future of location data?…
John Clark, executive director of NAB's PILOT initiative and BIA/Kelsey's Rick Ducey recently shared views in a video podcast about the kinds of innovative business models and technology solutions broadcasters…
What does BIA/Kelsey's fresh ad forecast say about the future of local? Is Google trying to own the content and the pipes? And what is YellCast? These were a few topics…