BIA/Kelsey LIVE, Episode 13: Facebook, Instagram and AirBnB
Facebook gets into ‘conquesting,’ Instagram gets into video ads, and Airbnb gets into restaurant reservations. These were topics on this week’s BIA/Kelsey LIVE, with a redux of our 2014 “bundle, or not to bundle” debate.
Produced by Mitch Ratcliffe and featuring a rotating cast of analysts and guests, we’ll be live every Thursday at 10am PDT. Let us know if you have topic suggestions or want to join as a guest.
Meanwhile, check out the episode replay video below or use the chapter links to jump around.
BIA/Kelsey LIVE, Episode 13 Chapter Links
Facebook adds conquesting to retargeting options
Instagram launches mid-roll video advertising to Stories
Airbnb ads restaurant reservations and invokes the app unbundling debate