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Articles tagged with: Living Social

Analyst Roundtables, Conferences, Leading in Local: The National Impact, Online/Interactive, Video Posts »

[8 Apr 2014 | No Comment | ]

Big media brands like Gannett, Living Social, Weather.com and YP will take center stage next month at BIA/Kelsey’s Leading in Local: The National Impact conference in Atlanta.
We asked BIA/Kelsey Managing Director Rick Ducey to talk about the messages big media brands will have for national brands looking to localize their marketing efforts. One element that …

Brand Marketing, Conferences, Coupons/Deals, Display Advertising, Leading in Local: The National Impact, Mobile, Social, Verticals »

[18 Mar 2014 | No Comment | ]

BIA/Kelsey, forecasting $52.9 Billion in national local spending by 2017, has unveiled its new Leading in Local: The National Impact conference, which will take place in Atlanta May 7-9.
The 2.5 Day event is expected to be the largest gathering of national brands and local marketing players that has ever taken place. Brands, franchises, multi-location stores …

Coupons/Deals »

[10 Jan 2014 | No Comment | ]

Living Social CEO and co-founder Tim O’Shaughnessy announced today on the company blog that he is stepping down. He will stay until a new CEO is found and installed — a process that he “hopes” will be completed during the first half of 2014. O’Shaughnessy previously worked at AOL, and transformed Living Social from its …

Coupons/Deals »

[20 Feb 2013 | 3 Comments | ]

Living Social has won a lifeline from some of its existing investors today with a new infusion of $110 Million. The new cash lets the #2 deals company, which has been 31 percent owned by Amazon, proceed after sustaining very large, unsustainable losses. (It isn’t clear whether Amazon participated in the new raise).
The …

Coupons/Deals, Financial Results »

[1 Feb 2012 | No Comment | ]

LivingSocial, in a battle with Groupon and other deal providers to gain (and keep) market share, lost an eye popping $558 million beyond its $245 million in net earnings, according to a regulatory filing by Amazon.com, which owns 31 percent of the company. The filing was written about in today’s Washington Post.
The Post article notes …

Coupons/Deals »

[2 Dec 2011 | No Comment | ]

Amazon’s a sleeper bet to really shake up local commerce. But what does that look like? For sure, we see the pieces being assembled…the focus on Amazon Stores, the $175 million LivingSocial investment, the Kindle Fire rollout, the expansion of Amazon Prime to include access to a range of content, the build-up of Amazon Transactions. …

Coupons/Deals, Financial Results »

[2 Nov 2011 | No Comment | ]

Image Source: Mashable
Groupon’s greatly reduced IPO is apparently set to take place on Friday, Nov. 4, in an environment much less friendly than originally envisioned last spring.
The bloom has come off for a number of reasons. Groupon has almost no barriers to entry and has had to contend with dozens and dozens of copy cats …

Coupons/Deals, Radio »

[18 Oct 2011 | No Comment | ]

A new partnership between Clear Channel and LivingSocial is seeking to leverage the power of on-air personalities on 500 Clear Channel radio stations. The personalities will rap about the deals in unscripted segments. It would be interesting to know what the split is for something like this. The arrangement is described as a “commission.”
We know …

Coupons/Deals »

[2 Aug 2011 | No Comment | ]

Groupon got a flying jump investing in overseas properties that have basically cloned its daily deal concept and set up local operations. International now accounts for 54 percent of Groupon’s revenues, according to the S-1 it filed with the SEC in preparation for its IPO.
LivingSocial has not been as aggressive, mostly operating in Australia and …

Coupons/Deals, Mobile, Online/Interactive, Social »

[13 Apr 2011 | One Comment | ]

Instant deals designed for mobile consumers on the go look like the next big extension in the deals space. LivingSocial told AllThings D that it is offering instant $1 “Walk In” deals for lunch in its headquarters city of Washington, D.C., as a promotion for its mobile apps. Users who sign up for the feature …

Coupons/Deals, Verticals »

[19 Jan 2011 | One Comment | ]

When Amazon made its deal to invest $175 million in LivingSocial, it wasn’t entirely clear how Amazon played in the local deal space. Sure, Amazon has its own non-local deals. And it owns Dallas-based Woot, a product-based deals provider. Still, it wasn’t clear.
Today, we have a better idea how they play together. Amazon put a …

Coupons/Deals, Mergers & Acquisitions, Shopping, online »

[2 Dec 2010 | 8 Comments | ]

Fresh in the wake of reports that Google will spend at least $5.3 billion on Groupon, LivingSocial — the Avis of deal a day — has announced a $175 million investment from Amazon. It simultaneously announced an additional $8 million investment from Lightspeed Venture Partners.
“If you want to become the biggest local commerce player, …

Coupons/Deals, Newspapers »

[2 Nov 2010 | No Comment | ]

The competition among white-label “deal a day” providers is increasingly intense. At the same time, local media companies are beginning to verticalize their deal a days to differentiate themselves.
Case in point is The Washington Post, which has rolled out “The Capitol Dish,” a Web site and newsletter offering dining deals to D.C.-area restaurants. The Post …

Coupons/Deals, Location Targeting, Online/Interactive »

[2 Sep 2010 | No Comment | ]

BIA/Kelsey has asserted that a logical next step for deal-a-day providers is to target smaller geographical radii and specific consumer preferences to bolster their value proposition. LivingSocial has made a move in that direction by serving deals at the neighborhood — or sub-metro — level.  
New York and Washington, D.C. (LivingSocial’s home base), are debuting the offering. …

Ad Sales, City Guides, Coupons/Deals, Newspapers, Shopping, offline »

[1 Jul 2010 | One Comment | ]

Groupon announced today that it will work with McClatchy, the third-largest newspaper chain, in 28 McClatchy markets. The rollout begins this month in Sacramento and Kansas City. Other McClatchy markets will be added over the next several months, possibly including titles in Ft. Worth, Miami, Charlotte and Raleigh.
Like Living Social’s earlier deal with The Washington …

Ad Sales, Coupons/Deals, Hyper-Local, Newspapers »

[29 Apr 2010 | No Comment | ]

On the heels of Groupon‘s $135 million round (and $1 billion valuation), Living Social has stepped up to the plate with a new $14 million C round, led by Lightspeed Venture Partners, with U.S. Venture Partners, Grotech Ventures and Steve Case’s Revolution LLC participating. The new money gives Living Social a total of $39 million …

Ad Sales, Coupons/Deals, Online/Interactive, Television, Local »

[13 Apr 2010 | 4 Comments | ]

Daily deals are one of the hottest new areas for local advertising and promotions, with Groupon, Living Social and more than 150 other players rolling out their own versions. At least two companies, Click-N-Shout and Deal Current, are targeting local media companies as partners. Basically, they’ll provide the technical and logistical know-how, and the media …

Coupons/Deals, Funding »

[11 Mar 2010 | No Comment | ]

The “Flash e-commerce” space got hotter today, as Washington, D.C.-based LivingSocial announced a new $30 million round led by U.S. Venture Partners. Grotech Ventures and Revolution (Steve Case’s company) are also participating.
The funding will be used to launch deal-a-day coupon sites in Chicago, Denver/Boulder, Raleigh-Durham and San Diego. These cities are actually live today, along …