Building Mobile Local Apps: A Conversation With Golden Gekko
Today I had the chance to catch up with London-based mobile app and website development outfit Golden Gekko. The firm has lots of top global brands as clients (Jack Daniels,…
Where We’re Going Next: Closing the Local Loop
With the the collision of deals, mobile and payments, we're witnessing an important transformation in local. Closing the loop on ROI has long been the holy grail of advertising, not…
New BIA/Kelsey Report: Local Deals’ Second Act
Just in time for next week's Deals 3D conference, we've published a new report on mobile deals. The idea is that as deals collide with mobile, it will represent the…
ILM Dialogues Part I: Foursquare
This week, we release a report that takes a closer look at some of the content that was shared on our ILM East stage last month. This is part one…
This Week in Social Local Media
While we were recovering from ILM East this week, Google decided to unveil +1, the search engines answer to social networking. Not all were impressed. It's about time, though. We…
Begun, the Mobile Payment Wars Have: Part III
Tomorrow BIA/Kelsey will publish a report on the exploding area of mobile payments. One of our biggest 2011 predictions was how emerging standards in this area will accelerate innovation across…
Begun, the Mobile Payment Wars Have: Part II
We've written a lot lately -- here and in longer reports -- on the importance of mobile payments. Standards have yet to emerge in the U.S. and there's lots of experimentation. But…
Simplified SMS Marketing, Part II: A Conversation With Convergent Mobile
Last week, I had the chance to catch up with Convergent Mobile, a company we profiled here about a year ago. According to company President Mickey Breen, it's making progress…
November Mobile Mix Reports Android/iOS Parity
Mobile ad network Millennial Media is out with its latest monthly Mobile Mix report, showing that Android impressions have caught up with Apple's iOS in the U.S. Within the 58…
BIA/Kelsey Report: Facebook Deals Out LBS Game Changer
On Friday we released a report about Facebook's midweek launch of its Deals feature -- the monetization backbone of the previously released Facebook Places. It's a big move with big…