TKG Data and Analysis: A Weekly Recap
Here is a recap of posts from the last week in case you missed any. Click below to read each post in full. Cobalt, Marchex Take Pay-Per-Call to Auto Dealers…
TKG Data and Analysis: A Weekly Recap
Here is a roundup of blog posts from last week in case you missed any. Click below to read each post in full. What Is the iPhone's Real Impact? M:Metrics…
TKG Data and Analysis: A Weekly Recap
Here is a quick recap of items from the TKG blog this week, in case you missed any. Click below to read each post in full. Online Video Boom Carries…
Okay Boomer, Time to Change Ownership Regs and Business Models.
On the day Inside Radio’s lead story was the Third Circuit Court’s refusal to revisit its rejection of the FCC relaxed ownership rules, the FCC held its Symposium on Current…
Voice Search is the New Norm?!
Voice Search is the New Norm?! There's No Time for Skepticism. With Bernadette Coleman, CEO Advice Local This is the latest in BIA Advisory Service’s Vantage Points series where we tap the perspectives of…
Spectrum Co’s John Hane on ATSC 3.0 as Platform for New Business Opportunities
In this edition of BIA Advisory Service's Vantage Points, we share insights from John Hane, President, Spectrum Co. The Vantage Point series taps the perspectives of various lookout points from around…
Vantage Points: Rising Above Advertising Clutter
In this latest in BIA/Kelsey Vantage Points article, GotU, a Los Angeles-based advertising technology solutions provider, offers tactical strategies for local businesses trying to find advertising success and stand out…
Location Intelligence Combining Beacon and GPS Data for Advertising and Consumer Acquisition
Reveal Mobile's founder/CEO Brian Handly will keynote BIA/Kelsey's LOCAL IMPACT Atlanta on October 12th to share insights and data about how mobile location data holds great promise for advertising performance.…
SMB Data Point of the Week: Larger SMBs More Likely Pay for Assistance
Size matters, when it comes to small- and medium-sized businesses, according to BIA/Kelsey's Local Commerce Monitor™ (LCM) survey of SMBs. While the vast majority of SMBs surveyed prefer a Do-It-Yourself (DIY)…
The On Demand Economy: Money Talks (video)
What are the burning issues of the local on demand economy (LODE), from the perspective of its funders? At BIA/Kelsey NOW a panel of top-tier VCs zeroed in on the cultural…