Economic Pulse: BIA’s Monthly Quick Take for June 2023
Recently I attended Radio Ink’s Hispanic Radio Conference in Miami. It was a phenomenal and inspiring gathering to talk about Hispanic consumers and how to reach, entertain and motivate them.…
Recently I attended Radio Ink’s Hispanic Radio Conference in Miami. It was a phenomenal and inspiring gathering to talk about Hispanic consumers and how to reach, entertain and motivate them.…
Recently, we released our annual list with the Top 10 Radio Stations by over-the-air revenue. Now, let's look through the filter of radio station owners and see who made it…
In an announcement that should surprise no one in the radio industry, BIA today announced that Hubbard Radio, LLC’s WTOP-FM in Washington, DC continued its winning streak in 2022 and…
It’s been quite a month! Banks are getting bailed out and bought out, interest rates are continuing to rise, and Princeton made it to the Sweet 16! All this uncertainty…
A long under-utilized but growing asset in local radio’s ad portfolio is in-screen visual display inventory comprising text and images. Basic RDS technology available in 70-80 percent of cars on…
Over the weekend I decided I need to start making my own lunch every day and not splurge on delivery. Also, I booked a 12-day vacation in The Netherlands for…
Inventory is finally getting back to normal, and dealerships finally have cars to sell. Does that mean automotive ad spending is bouncing back? Not so fast. Now that the supply…
Looking at the last two years offers insights into the broadcast transaction landscape. Let's start with television. The 2021 and 2022 television transaction landscape was marked by megadeals by Gray…
At BIA, we are, like most of you, assessing the new year and planting our feet firmly to get ready for opportunities and challenges. And, we are discussing our thinking…
Last November, BIA issued its 2023 U.S. Local Advertising Forecast, which provides our expectations on nationwide ad spend across all media and key business verticals. The forecast indicates that our…