Google Fiber Testing Local TV Ads in Kansas City

Google Fiber

The Google Fiber Team announced that it will be launching a trial of local television ads as part of its Google Fiber service in Kansas City, MO and Kansas City, KS. The locally targeted ads will appear “during existing ad breaks, along with national ads, on live TV and DVR related programs.”

The Google Fiber TV ads will be delivered in real time and will be matched to households based on factors including geography, type of program shown and viewing history. Viewers will be allowed to opt out of seeing ads.

Google says that local advertisers on the Google Fiber service will only pay for ads that run and they can limit the number of times an ad is shown to a particular TV set.

This Post Has 2 Comments

  1. Frankie Little

    This is an interesting read and a great news. This way by local tv advertising a company can save a lot of money while getting good number of footfalls in their store.

  2. Dorine

    Thanks for finally writing about > Google Fiber Testing Local
    TV Ads in Kansas City | BIA/Kelsey –
    Local Media Watch < Liked it!

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