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Local’s Spreebird Broadening Approach to Deals

Local Corp. has branched out in several directions in an effort to leverage its local platform. It has recently acquired Krillion (retail and product search) and Rovion (rich media platform and integration). Another major effort is its development of Spreebird,…

Read more Creates ‘Social Buying’ Division

One of the bigger questions is how the local portals will fully leverage the emerging social deals platform, with deal a day, coupons, flash sales, et al., which reaches 22 million unique visitors via its destination site and network,…

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