Local search and advertising company,YP, has announced that it has acquired Sense Networks, a mobile ad company. Sense Networks was founded in 2003 and has evolved into a data aggregator and mobile ad…
We're putting the final flourishes on our SMB Digital Marketing conference Sept. 17-19 in Chicago, and they are big ones: top SMB decision makers for Google and Facebook, plus Entertainment.com…
A study commissioned by YP Holdings (formerly AT&T interactive and AT&T Ad Solutions) has concluded that phone calls generated from listings distributed on YP.com and its Local Ad Network outperformed…
This is the first in a series of interviews we will be doing with executives focused on Social Local Media While much has been made of how social media is…
Sensis, facing an increasingly competitive environment, today announced a new plan to define the business as a provider of digital solutions to small businesses. "The explosion of technology and advertising…
The Wall Street Journal reported this week that AT&T Interactive will join the growing list of directory companies to launch a daily deal site. AT&T Interactive CEO David Krantz told…
On the heels of record revenues for Q4, AT&T Interactive today launched a new version of its flagship YP Mobile app for iPhone. David Williams, ATTi VP of mobile products,…
Turkey Yellow Pages has launched a new service with partner vSplash that offers all Turkish businesses a Web page, domain registration, hosting and a mobile site, as well as geo-coding…
AT&T Interactive has launched a substantial redesign of its YP.com online directory with the aim of making the site an easier and more compelling user experience, with a clear theme…
AT&T Interactive has launched a substantial redesign of its YP.com online directory with the aim of making the site an easier and more compelling user experience, with a clear theme around supporting consumer…