Product Placement Comes Closer Into Focus
Nielsen has released figures on the top brands and top TV programs involved with product placement. This is an area that could represent lots of opportunity when the interactivity of…
TKG Data and Analysis: A Weekly Recap
Here is a recap of posts from the last week in case you missed any. Click below to read each post in full. Eniro to Be an Online First Business…
The Examiner’s Free Metro Model; 2 Million Uniques
In light of BostonNow’s closure this week (apparently for investment-related reasons), I’ve been mulling over the future of free metro papers in the U.S. The Chicago Tribune, The Washington Post…
Positive Evidence for Yellow Pages PR
The communications plan outlined by Neg Norton at the YPA convention last week is already paying dividends. Like most people in our industry, I have a Google Alert for the…
Kudzu Integrates Video From TurnHere
Cox Communications' regional local search site Kudzu today became the latest to resell video production capabilities to its SMB advertisers. The company had already offered the ability to show video…
R.H. Donnelley Opts Out of Chicago Residential White Pages
The current distribution of the AT&T’s Real Yellow Pages produced by Dex (R.H. Donnelley) will no longer include the Chicago Metro Residential White Pages. According to the release: “Local residential…
TKG Data and Analysis: A Weekly Recap
Here is a roundup of blog posts from last week in case you missed any. Click below to read each post in full. What Is the iPhone's Real Impact? M:Metrics…
Spot Runner Buys Weblistic, Pumps Up Local Sales Effort
Spot Runner has gone into the local reseller channel in a major way by acquiring Weblistic, a company headed by Ketan Shah (and whose president is Yellow Pages Commando Dick…
TKG Data and Analysis: A Weekly Recap
Here is a roundup of posts from the last week in case you missed any. Click below to read each post in full. Reality Check on Yellow Pages The sell-off…
TurnHere Gets Funding
In what amounts to yet another vote of confidence for local merchant video producer TurnHere, the company has announced a $7.5 million cash infusion from Venrock and Hearst Interactive Media.…