BIA/Kelsey – Local Media Watch

Tag: Webshoz

  • ‘Video Bars’ Integrate Nat’l Brands, Local Agents for Insurance, Real Estate

    Internet display and text advertising are great. But nothing really matches video for engagement and open rates. A number of players are specializing in SMB video. A new company, Webshoz (pronounced “Web shows”) is focused on presenting an onscreen “bar” of several video choices that viewers can click “video previews” on demand. The application, which…

  • Videobar Aims to Get More Views for Online Videos

    One of the challenges presented by online video in the directory space is that the video content is often buried inside the IYP listing. This has always seemed like a suboptimal way to present valuable content in a format that converts well. Webshoz, a new company, has developed a product called the Videobar that offers…