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MLM SF: Mobile Ad Technology Boosts Conversion, Needs Work

Mobile ads are taking off but mobile specific technology, such as LAT/Long and GPS, sometimes gets messed up when the data are transferred from publishers, said panelists participating at MLM San Francisco today. Lots of networks provide Wichita, Kansas, as…

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MLM SF: ‘Mobile and Social Inherently Tied Together’

Mobile technologies such as location, check-in and targeting are prime drivers of a new breed of social media sites, according to panelists speaking today at Mobile Local Media San Francisco. Check-in is the most actionable, noted Localmind CTO Beau Haugh.…

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