BIA/Kelsey – Local Media Watch

Tag: earnings call

  • Analyst Roundtable: Apple and Facebook Earnings, YP Goes Cross-Device

    Apple has taken the crown for most profitable company in history. BIA/Kelsey Sr. Dir. of Industry Strategy & Insight Abid Chaudhry reminds us that of the 20 most profitable quarters of all time, fifteen were oil companies… the remaining five were all Apple. Its monster Q1 was the lead off topic in an analyst roundtable…

  • Dex Media Focused on Digital Growth

    Dex Media plans to spend 2014 moving past the integration phase that occupied much of last year, and into an execution phase focused on dialing in the right digital product set for small-business advertisers. The result should be an improving trend on digital revenue, and possibly a more stable picture on the print side. That’s…

  • Twitter’s Q4 2013 Earnings Call: Big Plans for User Engagement, No Plans for SMB Advertisers

    “A core value for Twitter as a company is to reach every person on the planet. In 2014 we want to build a Twitter that is accessible to everyone,” says Dick Costolo, CEO of Twitter in yesterday’s Q4 earnings call. Twitter reports having has 241 million monthly active users worldwide, up 30% from last year,…

  • Twitter's Q4 2013 Earnings Call: Big Plans for User Engagement, No Plans for SMB Advertisers

    “A core value for Twitter as a company is to reach every person on the planet. In 2014 we want to build a Twitter that is accessible to everyone,” says Dick Costolo, CEO of Twitter in yesterday’s Q4 earnings call. Twitter reports having has 241 million monthly active users worldwide, up 30% from last year,…

  • Facebook’s Q4 Big Wins: Mobile Ads and SMBs

    On yesterday’s Facebook Q4 earnings call, COO Sheryl Sandberg reiterated a point she’s made repeatedly, “SMBs are the holy grail of online advertising and a segment that I’ve been particularly focused on throughout my career.” She then noted that Facebook has 25 million active SMBs who are engaged with their Facebook pages monthly. Despite this,…

  • Mobile Up, Desktop Down: Facebook Focuses on Mobile in a Big Way

    Online Property Penetration BIA/Kelsey data shows small-businesses are fully embracing Facebook as a media channel. Facebook executives made it clear on the company’s recent earnings call that they see SMBs ultimately driving big revenues for the social media giant. BIA/Kelsey’s LCM Wave 17 data shows that 54.5% of SMBs are utilizing Facebook page for online…