Reminder: Free Webcast Today — Driving Auto Sales with Voice
In our ongoing coverage of call monetization, one benefit is the ability to influence large considered purchases. As we've mentioned, the need to talk to a human isn't going away…
In our ongoing coverage of call monetization, one benefit is the ability to influence large considered purchases. As we've mentioned, the need to talk to a human isn't going away…
Light Reaction and Marchex today pushed the ball forward on call monetization by announcing M-Call, a tool for mobile publishers to drive phone calls directly from mobile ads. It's being launched in partnership by Light…
In our ongoing coverage of call monetization, one benefit is the ability to influence large considered purchases. As we've mentioned, the need to talk to a human isn't going away…
Despite the automation and e-commerce of the digital age, the need for human interaction persists. As we've covered, this is the principle that underlies much of DialogTech's product strategy, including…
According to BIA/Kelsey's latest research in call monetization, annual calls to businesses from smartphones will reach 162 billion by 2019. This is more than double the roughly 77 billion calls generated…
The call monetization opportunity we've chronicled for the past few years varies across different audience segments. The Marchex Institute -- a research lab within Marchex -- has brought some of…
Starting today, Ifbyphone is DialogTech. In conversations with the company last week, it characterized this as a move to more adequately represent the market its pursuing. In the evolutions of…
Mobile usage growth correlates to call volume to local businesses, which underpins the call growing call monetization opportunity. Several companies are working with this opportunity by building call analytics platforms,…
Mobile usage growth correlates to call volume to local businesses, which underpins the call growing call monetization opportunity. Several companies are working with this opportunity by building call analytics platforms,…
One of the underlying technologies driving the exploding call monetization space is speech to text processing. I keep telling people that the opportunity will only grow as speech recognition technologies…