Eniro Sees Growth in a Post-PYP Future
The Nordics search and directory company Eniro needs to grow its digital revenue by roughly 5 percent to 6 percent in order to bring its entire business…
The Nordics search and directory company Eniro needs to grow its digital revenue by roughly 5 percent to 6 percent in order to bring its entire business…
On yesterday's Facebook Q4 earnings call, COO Sheryl Sandberg reiterated a point she's made repeatedly, "SMBs are the holy grail of online advertising and a segment that I've been particularly…
Square's million share tender offer values the company at a whopping $5 billion and illustrates just how hot the mobile payments space has become. BIA/Kelsey's survey data certainly captures this…
SMBs reported using an average of 7.6 different media to advertise or promote their businesses, according to BIA/Kelsey's Local Commerce Monitor, Wave 17™, down from 8.4 in Wave 16. 30%…
According to BIA/Kelsey's Consumer Commerce Monitor™ (CCM) survey, usage of digital media by consumers for local shopping is close to 100%, demonstrating how consumers "want" and "intend" to shop. Usage…
A new Local Commerce Monitor™ (LCM) UK Spotlight report examines UK SMBs that self-identify as newspaper advertisers in the UK reveals a huge opportunity for growth and adoption of digital…
Even newspaper advertisers, long seen as favoring traditional media, are increasingly shifting their ad spend to digital. More and more these SMBs are exploring the advertising opportunities digital media…
According to BIA/Kelsey's Local Commerce Monitor, Wave 17™, 72% of the SMBs surveyed use social media to promote their business. Of the different social media used for advertising and promotion…
BIA/Kelsey is releasing its latest State of the Industry report, "Local Radio Stations Profiles and Trends for 2014 and Beyond." In it, BIA/Kelsey projects that local radio will maintain its…
U.S. SMBs are increasingly using social media, such as Twitter, to advertise and promote their business to customers and to connect with them. According to BIA/Kelsey's Local Commerce Monitor™, SMB…