Oh, Oh, Aereo…

Headlines in the media world have been full of analysis about Barry Diller’s eight-figure investment in Aereo.  Aereo plans to offer MDU (multiple dwelling unit) residents in New York City the chance to view their local, over-the-air TV stations over…

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Selling With Intelligence

We have been meeting with a number of media salespeople, tracking articles about the transformation of the sales process, developing a number of theories specific to transforming the media sales process plus what is needed to support the transformation. We…

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