Global Yellow Pages Leadership Forum

My feeling about this week's DDC2007 conference is that everyone was able to come away with what they wanted to hear. For instance, we heard that usage is declining, but Paul Gordon of Catalyst Paper said that demand for Yellow Pages…

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Stuart McKelvey on TMP Research Data

I spent some time on the phone this afternoon with Stuart McKelvey, CEO of TMP Directional Marketing, to ask for his key takeaways from TMP's recent local shopping research conducted via comScore's online panel of 3,000 consumers. The finding that…

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The New Power of Social Networking II

If you haven't heard, Business 2.0, one of the last remaining "new economy" magazines of the bubble era (and a magazine I've written for), is likely to close its doors, and its owner, Time inc., is currently shopping for buyers.…

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How to Kill the Competition

The New York Times (subscription req'd) ran a story that will, at the very least, hurt the morale of a competitor and more likely put it out of business. In Monday's paper, Brad Stone wrote that falling advertising is "threatening…

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Concerns About Selective Technology

New research from Edison Media shows that television (broadcast, cable, satellite, premium) and the Internet are the most essential media to respondents' lives in 2007. Both radio and newspapers declined between the current survey and one conducted in 2002. According…

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Comcast Goes Hyper-Local

Summary Comcast has begun to serve coverage of local events on its on-demand programming menu. This includes things such as high school sports, local parades and local interest news stories. This is an interesting move for Comcast, and one that…

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The Kelsey Take: Newspapers by the Numbers

Summary Earlier this week, the NAA released its Q1 figures for the financial performance of the newspaper industry. The numbers tell the same old story: Print ad revenues are down, while online revenues saw double-digit percentage growth (although still a…

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CBS Joins the Social Networking Scene

Summary CBS announced today that it has acquired London-based social networking site Last.fm for $280 million. The site claims about 15 million monthly users (4 million in the U.S.) and hangs its hat on music video distribution – thought to…

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