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Articles in the Shopping, online Category

Advertising Networks, Facebook, Marketing Technology, Mobile, Shopping, offline, Shopping, online, Social »

[29 Sep 2014 | No Comment | ]

Facebook today announced the relaunch of Atlas, an ad network that connects online campaigns to offline purchases across multiple devices. Atlas isn’t a new company but instead has been rebuilt since been being acquired from Microsoft last year. This announcement follow’s Facebook’s announcement of an ambitious program to match sales related data from a variety of sources …

Online/Interactive, Shopping, online, SMBs »

[23 Jul 2014 | No Comment | ]

When it comes to search, promotion, customer engagement and just getting found, the challenge for smaller retailers is to level the playing field with larger players (i.e. Macy’s, Kohl’s, Sears). That’s the idea behind Wanderful Media‘s new Find&Save Storefront, an App that allows SMB retailers to promote sales goods, seasonal collections and other items. Several …

Devices, Digital Out of Home, E-Commerce, Online/Interactive, Shopping, online, Social »

[27 May 2014 | No Comment | ]

The millennial generation is forging a distinctive path to maturity. Millennials are the largest generation by population, and will command $200 billion in purchasing power by 2017, a large portion of which will be performed digitally.
Now ranging in age from 18 to 34, Millennials are the first digitally native age group. They are also America’s …

Mobile, Online/Interactive, Shopping, offline, Shopping, online, Social, Traditional Media, Verticals »

[28 Feb 2014 | 3 Comments | ]

In the U.S., Hispanic consumers usage of smartphones, tablets, social networking and other forms of digital channels make this group one of today’s most engaged populations in the local shopping space.
On yesterday’s “Hispanic Consumers Buy into Digital for Local Shopping” webinar, I joined BIA/Kelsey’s chief economist, Dr. Mark Fratrik, and our head of business development …

E-Commerce, Online/Interactive, Shopping, offline, Shopping, online »

[10 Feb 2014 | No Comment | ]

WalMart Global eCommerce CEO Neil Ashe told 1000+ digital marketing pros at the IAB’s Annual Leadership Meeting in Palm Desert that their responsibility is to fully integrate their efforts throughout the organization.
Ashe, who formerly ran CBS Interactive, said top company execs have got to get away from the notion that the CIO is the only …

Ad Sales, National, Conferences, Leading in Local: Interactive Local Media, Mobile, Online/Interactive, Shopping, offline, Shopping, online, Smartphones »

[12 Dec 2013 | One Comment | ]

While The Weather Company VP Denise Chudy and Wanderful Media CEO Ben Smith work in different verticals (weather and retail), they shared a common mobile message at BIA/Kelsey’s Leading in Local conference: that the experiences are inherently local, with users expecting that local experience to also serve up personalization and hyper-relevance. To deliver on this …

Devices, E-Commerce, Mobile, Online/Interactive, Shopping, offline, Shopping, online, Smartphones, SMB Digital Marketing, SMBs, Social »

[4 Dec 2013 | No Comment | ]

Shopping through mobile devices such as smartphones and tablets is re-shaping how purchases are made during one of the biggest consumer spending weekends of the year. According to the National Retail Federation, more than 141 million Americans shopped over the holiday weekend and they spent $407 on average. This results in revenues of approximately $57.4 billion. …

Mobile, Shopping, online, Smartphones »

[22 Nov 2013 | No Comment | ]

For the last month or so, I’ve been playing with the developer build of Wanderful Media’s Find & Save iPhone app. Today the app launched, just in time for the barrage of shopping holidays that the online and retail worlds continue to seemingly invent (Home Appliance Tuesday!).
In seriousness, the app addresses a unique use case …

Shopping, offline, Shopping, online »

[24 Oct 2013 | No Comment | ]

According to BIA/Kelsey’s new Consumer Commerce Monitor™ (CCM) survey, 94 percent of the consumers surveyed have gone online for local shopping purposes and 59.5 percent have actually completed a local purchase of merchandise or services online, within the last six months. Brick-and-mortar stores needn’t despair, though, since at the same time, two-thirds of total local purchases (65.9 …

Shopping, online »

[18 Oct 2013 | 2 Comments | ]

With the majority of U.S. auto buyers now using online and mobile in their research, the auto sites are clarifying their individual roles in the auto ecosystem – and making adjustments where necessary.
This week, a panel of car site leaders at the JD Power Auto Roundtable in Las Vegas – including Cars.com, Edmunds.com, Kelley Blue …

Conferences, ILM West, Mobile, Shopping, online, Video Posts »

[15 Oct 2013 | No Comment | ]

As part of our ongoing video series, see our on-stage interview with Retailigence below. The company continues to innovate at the intersection of “big data” and Mobile/local. It’s building the largest database of sku-level product information out there.
This of course comes in handy as mobile shopping and search continue to ramp up. User buying intent …

Online/Interactive, Shopping, online »

[5 Jun 2013 | One Comment | ]

Wanderful Media will use Goodzer‘s local retail inventory data to support its recently relaunched Find&Save localized shopping platform. Goodzer’s data includes more than 2.5 billion inventory items from more than 500,000 U.S. retail stores.

The newspaper consortium-owned Wanderful Media recently rolled out a retooled version of Find&Save. Wanderful hopes the retooled platform will reinforce ties between …

Coupons/Deals, Shopping, online »

[17 May 2013 | No Comment | ]

We like the idea of using corporations as a distribution base for media and services. In the 1990s, The Family Education Network built a great newsletter business distributed in corporate lobbies. The concept’s been widely extended with the addition of email and the ability to more effectively target employees based on different criteria.
NextJump, for …

Mobile, Shopping, offline, Shopping, online »

[25 Nov 2012 | No Comment | ]

Building ecommerce, promotions, search, social and same day delivery services around store inventory is one of those high concept “local” concepts that always make so much sense but have been tough to build around.
Intuit and eBay have both purchased inventory services (StepUp and Milo) and have integrated their capabilities into their other local services. …

Mobile, Shopping, online »

[23 Oct 2012 | No Comment | ]

Throw out the pyramid and the funnel. The pretzel is the new paradigm for mobile-driven retail, according to panelists at the OMMA Mobile M Commerce event Oct. 22 in Los Angeles.
The age-old pyramid and funnel concepts have been driven by initial awareness, browsing and then transactions. But such linear thinking doesn’t make as much sense …

Coupons/Deals, Online/Interactive, Shopping, offline, Shopping, online »

[23 Aug 2012 | No Comment | ]

A big milestone was reached last week when Bank of America launched its BankAmericaDeals loyalty and rewards product to many of its 59 million customers. The launch of the product, a partnership with Cardlytics, suggests a coming of age for the new card-linked loyalty space. Indeed, more than 20 card-linked companies are vying …

Shopping, online, Social, Verticals »

[21 Jun 2012 | 5 Comments | ]

Zillow‘s consumer-first approach, which took housing listings out of the hands of the brokerage by posting them on the Web, has since been applied in several local segments: mortgage, home and trade, insurance, recruitment, etc.
Now along comes CarWoo, which has raised $12 million from Comcast Ventures, InterWest Partners, Ventures, Blumberg Capital and Raymond Tonsing to …

Ad Sales, Conferences, Coupons/Deals, Devices, Shopping, online »

[15 Jun 2012 | No Comment | ]

Amazon doesn’t usually speak at industry gatherings. But that was before it needed to reach out to the advertising community to sell display ads on its sites, ads on Kindle, national and local offers on Kindle, and extend its promotional reach on third party sites. Hence a luncheon keynote today from Seth Dallaire, VP of …

Listings Providers, Local, Online/Interactive, Shopping, online »

[15 May 2012 | No Comment | ]

Business listings provider Localeze announced today that it will provide online business listings to Savvi, a savings network. Localeze business listings are standardized across its list of approximately 150 local search platform partners, including search engines, online directories, social networks, mobile apps and personal navigation devices. Savvi offers member-sourced and shared local deals in addition …

Coupons/Deals, ILM East, Shopping, offline, Shopping, online »

[27 Mar 2012 | No Comment | ]

Long before daily deals surged, and now after they’ve peaked and pivoted, loyalty and rewards programs stand as beachheads in the evolving online promotions/commerce ecosystem. At ILM East 2012, three leaders in loyalty discussed how advertising and commerce are quickly colliding, and how “big data” is shaping the new merchant/consumer relationship.
Next Jump CEO Charlie Kim …