YPG Ramps Up Relationship With Google

Canada's Yellow Pages Group announced this morning that it will expand its relationship with Google to become the first Canadian-based reseller of Google AdWords. This is a significant escalation of YPG's relationship with Google, which basically involved sharing content with…

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YPG-NZ Names New Executive Management

After four months of ownership, Yellow Pages Group of New Zealand’s owners are moving forward with the creation of a new executive management team. Among the moves, according to New Zealand’s m-net: “Dudley Enoka, who was general manager, will become the ex-Telecom…

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Yell Exits Brazil Market

Last week, Yell Group sold its Brazilian directory operation (TPI Brazil) to regional rival Publicar for US$8.5 million. This was a challenging market for Yell, which inherited the operation when it acquired the Spanish publisher TPI last year. Yell continues…

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Monday Musical Chairs

We’ve got several meaty personnel moves to report in the global Yellow Pages business this morning, most of them involving Australia’s Sensis. The big news is that Sensis has hired U.S. industry veteran Carol Johnson as chief operating officer, directory…

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EStara Brings Click-to-Call to Singapore

EStara announced this week that it will power the new click-to-call functionality of Yellow Pages Singapore's online directory, www.yp.sg. YPS is the largest directory publisher in Singapore and its online directory is the most trafficked online business directory there, according…

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Yell for Sale?

It appears Yell Group may be the target of an unnamed private equity group hoping to pursue an LBO of Yell, which is the leading YP publisher in the U.K. and Spain and the largest U.S. independent publisher through its…

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More on Local Online Video

Bambi Francisco wrote a column today weighing in on the notion of online video ads for local merchants. She recalls the launch, seven years ago, of VYP.com, a site devoted to video ads for plumbers, carpet cleaners and the like.…

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HotFrog Leaps Into the U.K.

Australian online directory HotFrog launched yesterday in the U.K. The site brings the buzzcloud concept to directory listings (see how this is used by social search engines such as Eurekster's Swicki and Yahoo!'s My Web). This is very fitting to…

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