YPG Enters U.S. Market With Volt Deal

This week Canada's Yellow Pages Group acquired directory-related assets from Volt Information Sciences for US$178 million. Volt has been a technology partner to YPG for seven years. It offers technology for database management and customer relationship management, and it also owns the independent…

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If I Can Just Put on My Sneakers

At Princeton's Fourth of July fireworks last night, I got into a discussion with a friend who is concerned about his son who works as a journalist for a small N.J. newspaper. I referred him to a "tell it like it is"…

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More Musings on Microsoft and Yell

There has not been all that much fresh coverage of the rumor, reported earlier this week, that Microsoft may acquire Yell Group, the U.K.-based international publisher with operations in the United Kingdom, the United States, Spain and Latin America. We have…

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Does Microsoft Want Yell?

Reuters is reporting a rumor that Microsoft CEO Steve Balmer has set his sights on Yell Group as his next acquisition target, which has led to a bump in Yell's share price. We don't know if this is true. It is,…

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Idearc Gets Boost From Q1 Results

At this writing, Idearc Media's stock was trading higher (up about 28 percent at noon Eastern) after an earnings announcement that shows the company has managed its costs well enough to grow EBITDA, while its revenues continued to slide. Here…

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New Look, New Campaign From Yellowbook

Yellowbook has unveiled a new television ad campaign, replacing the kinda cheesy Kung Fu ads (sorry, David Carradine, you did what you could) with a much slicker campaign that focuses on promoting use of Yellowbook's online directory (which is also sporting…

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White Beefs Up Management Team

The U.S. independent publisher White Directory has added two new members to its sales leadership team. Kevin Pavelski, vice president of digital expansion, and Pat Balles, vice president of global markets. From the press release:   "Pavelski comes to White…

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Cox, Yellow Book Join Forces

U.S. independent publisher Yellow Book announced a distribution and co-branding deal with Cox Communications in which Yellow Book directories in key Cox markets will carry Cox branding and information on Cox products and services in the front of book. The deal currently…

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Leadership Changes in Yellow Pages

Idearc Media announced today that Kathy Harless has been replaced as CEO of the directory publisher by board chairman John Mueller, a former CEO of Cincinnati Bell Yellow Pages and Valor Communications. Harless' departure follows a substantial decline in the…

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Yellow Book Rolls Out Redesign

Yellow Book USA announced a redesigned Yellowbook.com today that features a new clean and simple user interface and a map-based search featuring Microsoft's Virtual Earth.  In addition to the enhanced mapping feature, the new site also includes some new navigation…

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Yellow Book IYP Traffic Surges

Yellowbook.com is gaining ground in the U.S. IYP arena. Online measurement firm comScore Networks issued a "year in review" press release this week in which it noted that Yellowbook.com was one of the top-gaining properties of 2007. In December 2007,…

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The Battle for IYP Market Share

A year ago, my colleagues Neal Polachek and Charles Laughlin predicted that Internet Yellow Pages as a percentage of total U.S. Yellow Pages revenues would climb from about 6 percent in 2006 to 24 percent in 2011. While the base is higher in most…

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