HelloMetro Fleshes Out in 40 Markets

HelloMetro, the local news and city guide company based in Louisville, Kentucky, said that it now has unique hyperlocal content for 40 markets, and national coverage. The company has "Hello(cityname)" URLs covering the country, and relies on a core team…

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ILM:09: Mapping for Online Success

Mapping has become less about radius of where you are and more about what people define as local, how far people are willing to travel and the importance of certain events or locations in their community. While the advertising paradigm…

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