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Articles in the City Guides Category

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[22 Mar 2012 | No Comment | ]

IAC announced today that SeamlessWeb founder Jason Finger will take over as CEO of its CityGrid Media unit April 12. CityGrid Media includes the CityGrid ad network and Citysearch, Urbanspoon, Insider Pages and BuzzLabs.
Finger was a founder of SeamlessWeb in 1999. The company grew to 21 U.S. cities plus London during his tenure. SeamlessWeb, …

AT&T, Brand Marketing, City Guides, Classifieds, Conferences, Coupons/Deals, Funding, Google, Hyper-Local, ILM East, Mobile, News, online, Newspapers, Online/Interactive, Paid Search, SEM, SMBs, Social, User-Generated Content, Verticals, Video »

[7 Mar 2012 | No Comment | ]

Here’s what we’ve been waiting to announce: Google Offers’ head Nitin Mangtani will join our great list of keynoters at ILM East March 26-28 in Boston. We believe Mangtani’s appearance marks one of the first public debuts of Google Offers, which is playing a major role in Google’s vital local strategy, along with Google Places, …

City Guides, Funding, Google, Social »

[2 Mar 2012 | One Comment | ]

Yelp is IPOing today at $15 a share, allowing it to raise $123 million on a valuation of $900 million — $400 million more than it was apparently offered by Google a couple of years ago.
We know from the S-1 that Yelp earned $58.4 million in net revenues in the first nine months of 2011, …

AT&T, City Guides, Classifieds, Conferences, Coupons/Deals, Devices, Digital Out of Home, Google, Hyper-Local, Mobile, Online/Interactive, Social, Verticals, Video »

[19 Jan 2012 | No Comment | ]

ILM East is coming back to Boston March 26-28 with a lineup of doers and innovators who are transforming and redefining the local space. Highlights include a featured keynote from industry legend Ted Leonsis (Groupon vice chair/AmEx board member/sports team owner/AOL mastermind), along with keynotes/interviews from Jason Calacanis, Leslie Berland, Jay Herratti, Michael Zimbalist and …

City Guides, Radio »

[19 Dec 2011 | One Comment | ]

CBS plans to build deeper local online content by commissioning specific local topics for articles from thousands of writers at Examiner.com. Both parties were mum about whether revenue sharing is involved but did note that writers will receive a payment plan different from the one they get on Examiner.com.
Leonard Brody, president of Clarity Digital, which …

City Guides, News, online, Verticals »

[8 May 2011 | No Comment | ]

Some cities have unique professional communities that make them a company town with its own media. Washington D.C., of course, is a government town, well served by Bonneville’s WFED-AM. Similarly Huntsville, Alabama, is a space town; Los Angeles is a movie town; New York is a finance town. Each has its own media.
The medical community, …

City Guides, Coupons/Deals, Mobile, Newspapers, Online/Interactive »

[5 Apr 2011 | 2 Comments | ]

Groupon gets much of the credit for “making coupons cool again.” But it’s the smartphone, with its inherent social, geo and touch capabilities, that may make them cooler than ever. By “cooler,” we mean discoverable and relevant.
The St. Petersburg Times believes there is no better way to unlock the city than through the mobile device. …

Ad Sales, City Guides, Coupons/Deals, Online/Interactive »

[14 Feb 2011 | No Comment | ]

Citysearch is getting into the deals space, offering a mix of curated daily deals, coupons and other offers from providers such as Groupon, The Dealmap, Restaurant.com as well as from its own base of thousands of advertisers. CityGrid advertisers may also participate.
The service, similar to The Dealmap and 8coupons, is mobile-oriented. It is launching …

City Guides, Coupons/Deals, Online/Interactive »

[3 Nov 2010 | 6 Comments | ]

Local.com has dramatically upgraded its destination site, with soft colors, an excellent user interface and renewed focus on three core categories — “business,” “coupons” and “events.” The categories are clearly aimed at driving organic traffic from its intended audience of women and mothers.
The site is geotargeted to automatically provide local listings and features. Listings …

Ad Sales, City Guides, News, online, Newspapers, Video, online, Yahoo!, Yellow Pages, Internet »

[17 Aug 2010 | No Comment | ]

AOL’s Patch gave a progress report today on its $50 million hyperlocal initiative. The site said it now has 100 hyperlocal sites, and will launch 400 more over the next six months. It also said it plans to hire at least one journalist in each community, adding 500 new journalists as part of its growth. …

Ad Sales, City Guides, Shopping, offline, SMBs »

[13 Aug 2010 | 5 Comments | ]

ShopCity, a storefront and marketing platform for SMBs, hopes to jumpstart its reach via a new “City Manager” program that allows local media partners to secure local URL rights owned by ShopCity (i.e., ShopMountainView.com) and market its services. City Managers, who handle sales and marketing as well as community relations, share revenues …

City Guides, Hyper-Local, News, online, Television, Local, Traditional Media, User-Generated Content »

[9 Aug 2010 | No Comment | ]

The latest attempt to make hyperlocal a sustainable reality came today with Allbritton Communications’ launch of TBD.com, a hyper metro site for the Washington, D.C., area. Allbritton, which has sunk “under $5 million” into the project to date, hopes it will grab hold of the D.C. audience in the same way that its Politico has …

Ad Sales, Advertising Networks, Blogging, City Guides, Hyper-Local, News, online, Newspapers »

[2 Aug 2010 | One Comment | ]

The Sacramento area is fast becoming Ground Zero for local blog networks. McClatchy’s Sacramento Connect, a project carved from The Sacramento Bee, is a content connector for 70+ area blogs and Web sites. It started incubating last summer and was fully in place by March.
Connect, which is subtitled “best of the local Web,” can …

Ad Sales, Ad Sales, National, City Guides »

[27 Jul 2010 | 6 Comments | ]

Scripps’ HGTV Network, which reaches 99 million U.S. households on air, and 5 million unique visitors per month online, announced today that it is partnering with Cox’s Kudzu in a broad agreement with many moving parts.
The deal will provide HGTV’s on-air and online viewers with Kudzu’s local directory and social media information on home repairs …

City Guides, User-Generated Content »

[22 Jul 2010 | One Comment | ]

Yelp has added to its international portfolio, following up on its May launch in France with a launch in Germany. Berlin and Munich are Yelp’s first German markets. Fifteen additional German markets have been seeded with “scout” reviews, but won’t be fully turned on for a bit.
These markets include Bielefeld, Bonn, Bremen, Dortmund, Dresden, Duisburg, …

Ad Sales, City Guides, Coupons/Deals, Newspapers, Shopping, offline »

[1 Jul 2010 | One Comment | ]

Groupon announced today that it will work with McClatchy, the third-largest newspaper chain, in 28 McClatchy markets. The rollout begins this month in Sacramento and Kansas City. Other McClatchy markets will be added over the next several months, possibly including titles in Ft. Worth, Miami, Charlotte and Raleigh.
Like Living Social’s earlier deal with The Washington …

Ad Sales, City Guides, Coupons/Deals, Shopping, online »

[30 Jun 2010 | No Comment | ]

Living Social, the No. 2 “deal a day” site after Groupon with $44 million raised, announced today that it has expanded beyond the U.S., adding London as its 27th market. Additional U.K. sites in Birmingham, Manchester and Liverpool are up next. Dozens of additional markets worldwide are expected to be launched throughout the year.
We visited …

Ad Sales, Advertising Networks, City Guides »

[3 Jun 2010 | No Comment | ]

IAC’s Citysearch will keep its www.citysearch.com Web site and brand, and IAC’s local units will still be managed by the Citysearch team, but the local organization has been renamed “CityGrid Media.” IAC’s local units include Citysearch, the CityGrid ad network, Insider Pages, Urbanspoon and the company’s investments in MerchantCircle and Orange Soda.
The name change …

Ad Sales, National, City Guides, Google, Location Targeting, User-Generated Content »

[27 May 2010 | One Comment | ]

Local consumers are presumably in buying mode when they are researching where to have dinner, attend an event or go to the movies. How about when they are researching directions to get there?
In fact, mass transit directions in themselves represent a host of opportunities for local services and advertising (along with parking garage info). Companies …

City Guides, Hyper-Local, Yellow Pages, Internet »

[8 Apr 2010 | No Comment | ]

HelloMetro, the local news and city guide company based in Louisville, Kentucky, said that it now has unique hyperlocal content for 40 markets, and national coverage. The company has “Hello(cityname)” URLs covering the country, and relies on a core team of 25 journalists — or 15 full-time equivalents — to pump out the content. The …