Superpages and Marchex form Distribution Deal

          Idearc Media announced today that Superpages will feed ads into the Marchex advertising network, Enhance Interactive. This clearly increases distribution for Superpages, thus strengthening the value it can provide its advertisers. For Marchex it's also a win, in that…

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Linkedin as New Age Yellow Pages

Linkedin has become a valuable resource for connecting business professionals. Recently Linkedin has added a professional services feature that allows members to share their business contacts in specific service categories. The new “Services” tab allows users to find people via…

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Closing the Book on ILM:07

It is hard for me to comprehend, but we are finally finished with ILM:07. We were grateful to have had 650 interesting and enthusiastic attendees from all over the world, 72 stimulating speakers, a full load of sponsors and an…

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Calacanis on Local Search

ILM:07 was fortunate to have Jason Calacanis, CEO of Mahalo, as a speaker. Always a straight shooter and a prolific blogger, Calacanis is very outspoken about his feelings about search, social media, SEO and local search. When asked about the…

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AT&T Buys Ingenio

AT&T has bought Ingenio and will use its call tracking platform across Yellowpages.com, 800-YellowPages, Mobile and Print Yellow Pages. We think the deal is quite important. This is a story that will unfold in the months ahead as more information…

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AT&T Buys Ingenio

AT&T has bought Ingenio and will use its call tracking platform across Yellowpages.com, 800-YellowPages, Mobile and Print Yellow Pages. We think the deal is quite important. This is a story that will unfold in the months ahead as more information…

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YPG New Zealand’s Yellow Goes Mobile

Joining the ever growing list of publishers striking deals with mobile phone companies, Yellow Pages Group New Zealand announced a deal with Vodefone to carry its content on the Vodefone Live mobile service. The service is expected to begin in…

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YPG New Zealand's Yellow Goes Mobile

Joining the ever growing list of publishers striking deals with mobile phone companies, Yellow Pages Group New Zealand announced a deal with Vodefone to carry its content on the Vodefone Live mobile service. The service is expected to begin in…

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