TV And Radio Update: June 2020

TV and Radio Update: June 2020

As we progress thru the pandemic, station sales have been weak, both in terms of the number and value. For example, 34 radio sold for $4 million in May. Station sales as of May 31, 2020 Transaction Values as of…

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ATSC 3.0’s Identity Crisis

ATSC 3.0’s Identity Crisis

NextGen TV, nee ATSC 3.0, may be emerging from an identity crisis. What is it and how is it different from everything else in TV land? Two events kicking off the New Year created a bit more clarity. We're still…

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Ad Agencies Meet ATSC 3.0

Ad Agencies Meet ATSC 3.0

Inside the local TV broadcast industry there has been speculation, aspiration, excitement, and hard work bringing to market the new capabilities of Next Gen TV. Most broadcasters are at least optimistic if not fully bullish about new growth and competitive…

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