Yahoo! 360: Community Key to Ratings/Reviews

Yesterday, after apparent leaks to the press, Yahoo! decided to announce its rumored blogging/social networking service (to launch at the end of the month) -- Yahoo! 360. According to AP reports, the service will offer multiple features and allow people…

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'No Time to Argue; Throw Me the Idol'

Just got in to Newspapers'05 in Dallas, the newspaper industry's mega-show put on by the Newspaper Association of America (NAA). This show covers absolutely everything having to do with the industry -- except it appears blogs, social networking and RSS.…

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More Deals on the Way?

John Battelle has some interesting speculation about the role of Jeeves in IAC post acquisition. In particular, he speculates about a potential merger of search and TV. I agree there are going to be some interesting things happening with TV…

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'The Internet Is the Yellow Pages'

Thanks to Justin Sanger of LocalLaunch for pointing out Marty Himmelstein's excellent article on Local Search/IYP. Himmelstein was something of a pioneer in Local Search and worked for Internet start-up Vicinity Corp. Before being acquired by Microsoft, Vicinity was a…

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Yang: Mass Media to My Media

In Jerry Yang's relatively brief on-stage interview with SES host Danny Sullivan this a.m., Yang gave a high-level overview of where Yahoo is going with search and other features of the portal. He spoke about more tightly integrating services across…

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Interchange to Launch 'Local.com' Destination

According to a news release, Interchange, which recently acquired Swedish Local Search technology platform Inspire AB, announced that it had secured the domain "Local.com" for US$700,000. It will use the Inspire technology, as well as its own, to support the…

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Wither SME Product Sellers?

DMNews reports on infoUSA data showing the number of small businesses in the U.S. declined by about 300,000 from 11.6 million at the end of 2003 to 11.3 million at the end of last year. This prompts me to think…

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Newspaper Registration a Flawed Strategy

Newspapers have long thrown up registration pages in front of users coming from newsletters or news aggregation sites in order to capture demographic and personal information for later marketing purposes. The point is to make newspaper sites more valuable to…

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Google Customizes News; Is 'MyGoogle' Coming?

Google has launched a personalization capability for Google News, allowing manipulation of the existing news categories and the creation of specialized categories (e.g., "Local Search"). Search Engine Watch has the full rundown. The new functionality is very useful and it…

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“We're No. 1″

DexOnline.com was the No. 1 IYP site within its region in 2004, according to consumer research firm comScore. They are not close to No. 1 outside of their region. We do not have information on how other publishers have done…

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Consumer Impact on Advertising Budget Allocation

Here's a USAToday piece that shows the potential direct line from consumer usage/behavior to advertising spend allocation. The article's about SMEs and search-engine marketing (anecdotal but instructive). Where the consumers are found the advertisers will follow--eventually. This is why IYP…

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How to Summarize a Meeting

Subject: bear stearns media conference - one line summary Advertising perspectives from our Media Conf - from A. Quadrani. Surprising amount of consistency from both ad buyers and sellers which suggested the ad market is healthy but dollars being dispersed…

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