Global Yellow Pages Blog
Two global directory companies at different stages of transformation reported their 2012 earnings this week. Eniro and Yellow Media both reported deep print declines, as well as progress in repairing balance sheets burdened by debt. Mobile development was a high…
Seat Pagine Gialle, Italy's leading directory publisher, has announced it is insolvent and unable to meet its debt obligations. Specifically, the company was not able to meet its 2013 debt obligations totaling 200 million euros. Seat will now seek protections…
In keeping with tradition, BIA/Kelsey released its annual "Picks and Predictions" report this week, offering a collective view on the events that will drive the 2013 agenda in our local media coverage areas -- directional, interactive, mobile, social, vertical and video.…
The French search and directories firm PagesJaunes has expanded its presence in the dining vertical by acquiring Chronoresto, a site that allows consumers to order takeout food online. The acquisition follows the company's strategy of building deep content and transaction capability in…
To round out the afternoon of Day 1 of our ILM West Conference, a heavy hitter roster of local media veterans defined the current state of local media ad sales. The short answer: We're in the midst of lots of…
On today's Q3 earnings call, DexOne CEO Alfred Mockett made it clear that bundles are central to Dex's hopes of arresting its revenue declines. The company grew its digital bookings by 26 percent in Q3 and expects to end 2012…
We expected the recent court ruling on the Seattle opt out ordinance to have an impact beyond its immediate scope. And now it has. San Francisco Board of Supervisors President David Chiu introduced an ordinance Tuesday that would suspend the…
Ambassador Media Group LLC (Ambassador Publications) company produced yellow pages directories for the Brooklyn, Bronx, Manhattan, Nassau, Queens, Staten Island and southern Westchester County markets up until April. Picking up on the market opportunity is a new kind of yellow…
The Yellow Pages industry won a big victory yesterday when the U.S. 9th Circuit Court of Appeals struck down Seattle's tough opt-out ordinance in a unanimous decision. The court based its decision on the finding that print directories offer more…
The Asian Directory Publishers Association's annual conference next month in Thailand has assembled an impressive list of international industry leaders to take a hard look at the challenges of transformation directory organizations. ADPAI represents search and directory companies throughout Asia…
Pay for Performance is the Holy Grail in SMB advertising. SMBs only want to pay for leads that their advertising programs deliver. But moving SMBs from inclusion to performance has never been easy. Recent progress in lead quality assessment has…
Kicking off Day 2 of our SMB Digital Marketing Conference, DexOne's EVP of Sales & Marketing Richard Hanna offered insights into the changing realities of selling advertising to SMBs. This is particularly timely in the immediate wake of his company's…
Rounding out the first day of our SMB Digital Marketing Conference in Chicago was a panel well versed in the realities of working with local and regional advertisers. Darnell Holloway, Manager, Local Business Outreach, Yelp Shawn Riegsecker, Founder and CEO,…
Well, another shoe has dropped in the U.S. directories market. This morning Dex One and SuperMedia announced plans to merge, creating an an entity called Dex Media with roughly $3.1 billion in revenue, based on 2011 results. Dex shareholders will…
A study commissioned by YP Holdings (formerly AT&T interactive and AT&T Ad Solutions) has concluded that phone calls generated from listings distributed on YP.com and its Local Ad Network outperformed those sourced from Google Ad Words, as measured by cost…
The website development firm vSplash is playing in a fertile field with its Buzzboard product, a tool that enables local media salespeople to use the quality of small business digital presence as a starting point for a sales conversation. The…
New Zealand's Yellow Pages Group had named current Managing Director Chris Armistead as its new CEO, replacing Scott Pomeroy, who held the job on an interim basis. Pomeroy, formerly CEO of Local Insight Media, will remain on the company's board…
Back in 2008, Trevor Nadeau went to the board of the company he was running, Yellow Medya, and told them that no one was buying the product they were selling, an online Yellow Pages directory. Nadeau had to come up…
So where should a European local media company place its bets when looking across the spectrum of opportunities in social media, mobile and local online commerce? BIA/Kelsey announced today that it has joined forces with the European Association of Search…
YP CEO David Krantz wanted to dispel a widely held notion when we spoke with him late last week about the company he now runs, newly acquired from AT&T by the private equity firm Cerberus Capital Management. "This is not…
