Majority Of Small Businesses Prefer DIY

Majority of Small Businesses Prefer DIY

While a majority of small businesses prefer to DIY their digital advertising (58%), this doesn't mean that these DIY SMBs don't use agencies for other advertising purposes. A typical SMB uses multiple channels (6-12) on average for advertising and marketing. 14% of SMBs…

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SMB Start Ups Focus On Digital Visibility

SMB Start Ups Focus on Digital Visibility

The internet is flooded with how-to's and "hacks" -- quick, cheap ways to get things done. For new small businesses with limited resources, it's essential to quickly get customers through the purchase funnel to survive. CenturyLink's recent infographic, "How to Launch a…

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Holiday Wish List For SMBs

Holiday Wish List for SMBs

So what products and services are small and medium businesses most interested in adding to their marketing activities for  2016? In our current Local Commerce Monitor survey of SMBs (Q3/2015), we asked SMBs about their future marketing and advertising plans in the coming year.…

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At BIA/Kelsey NEXT: Women Leading In Local

At BIA/Kelsey NEXT: Women Leading in Local

Women attendees at BIA/Kelsey's NEXT conference jumpstarted their networking during a one-hour meet-up session on Tuesday night. Women LEADING IN LOCAL, which supports and illuminates women who are industry leaders in local media or marketing, held a special discussion and cocktail party for…

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