LMW, Issue 46: The $7 Trillion Local Endgame – BIA/Kelsey

Where does last-click attribution fail? What are best practices in SEO for SMBs? And what’s being done to capture a piece of the $7 trillion in offline consumer spending?

These are a few topics we tackled this week, aggregated into the Local Media Watch newsletter. Click the image below to read the full issue.

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