Webcast: Call Monetization in the Age of the Cloud

Last week, we did a successful webcast with Marchex on the topic of search and pay-per-call. This week, we continue the theme of call monetization in a webcast with Five9. They will host the event on Wednesday and I will join as a guest speaker to characterize the market opportunity.

We’ll discuss how the barriers are lowering — especially for marketers who are more empowered to manage cloud software offerings without approval/management of the IT department and costly on-site servers. That same principle is causing the capability to be ‘democratized’ down-market to SMBs.

The discussion will build from lots of data and research we’ve done on this topic. The webcast is free and should have lots of valuable perspectives, including a preview of how Five9 fits into the equation. The company provides a Saas-based call center management platform. Hope to see you there.

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