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YPG 2012 Outlook: Digital Hopes and Debt Woes

Online revenues for Canada's Yellow Pages Group grew 30 percent in 2011, offsetting declines in its domestic print business as well as its U.S. operations, according to the company's recently released earnings. Revenues decreased to C$1.3 million in 2011 compared with C$1.4…

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LivingSocial Experience Center to Debut

Following in the footsteps of major brands such as Apple, Nike, Harley Davidson and ESPN, LivingSocial is now seeking to enhance its core brand via a retail “experience" center where book clubs, cooking classes, painting classes and performances can all…

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Social Video Contests Score Big for SMBs

As SMBs learn the power of online video to reach their customers, video can also be powerful upstream in their value chain. That's the idea behind a few video contests sprouting up this month from big corporations to give SMBs…

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Blue Cross Adds Blue365 Health and Wellness Deals

We’re seeing more vertical players trying to leverage their brands with deal offerings and advertising. The latest one is Blue Cross and Blue Shield. Twenty-two Blue Cross state organizations around the U.S. are working with Analog Analytics to launch Blue365,…

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Selling With Intelligence

We have been meeting with a number of media salespeople, tracking articles about the transformation of the sales process, developing a number of theories specific to transforming the media sales process plus what is needed to support the transformation. We…

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Amazon Buys TeachStreet; Folds It Into Amazon Local

Amazon.com, which is moving in multiple directions vis-à-vis local, has agreed to buy TeachStreet, the service for matching teachers and students. Amazon’s interest appears to be less in TeachStreet than in the underlying e-commerce platform for SMBs. The platform already…

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Yellow Media Scales Back On Canpages

Yellow Media is cutting jobs in its Canpages print directories division but says it will keep its Canpages online business. "From an online and mobile perspective, the Canpages brand will continue to exist," said Yellow Pages Group Treasurer Anne-Sophie Roy.…

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Filing: LivingSocial Lost $558 Million in 2011

LivingSocial, in a battle with Groupon and other deal providers to gain (and keep) market share, lost an eye popping $558 million beyond its $245 million in net earnings, according to a regulatory filing by Amazon.com, which owns 31 percent…

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