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ILM East is shaping up as a major landmark conference. Since our last update, we have many new “adds” to the agenda, and it looks like we’re going to have a really big and prestigious event.

Even before it begins, there is lots of stuff happening. we’ve added an exciting trip out to The Boston Globe’s Media Lab, where the Globe’s innovative team will show off some of the thinking and products they’ve developed (limited seating). And for those who want to stay at the venue, Local SEO Guide’s Andrew Shotland will provide a practical and compelling guide to cutting-edge search and social strategies. Andrew’s insights are one-of-a-kind.

We’ve previously announced our conference headliners, which include Groupon Vice Chair and AmEx Bboard member Ted Leonsis; American Express’ SVP of Social Strategy Leslie Berland; CityGrid Media leader Jay Herratti; New York Magazine’s digital czar Michael Silberman; and New York Times’ research operations chief Michael Zimbalist.

Now, we’ve populated cutting-edge sessions in key areas of the local revolution.

Venture Capital:
Scott Maxwell, Senior Managing Director, OpenView

Mobile Local Media:
Walt Doyle, CEO, Where
John Valentine, VP, East Coast, SCVNGR/LevelUp

Merrill Brown, Principal, MMB Media
Josh Fenton, CEO, GoLocal24
Mark Josephson, SVP, Revenue, AOL Local
Zohar Yardeni, CEO, Main Street Connect

Geoff Cramer, CEO, Social Made Simple
Adam Japko, President, Digital Sherpa
Jeff Moriarty, VP, Digital Products,
Mark Schmulen, GM, Social Media, Constant Contact

Juan Delgado, Managing Director, Americas, Perform
John McIntyre, CEO, Pixelfish
Randa Minkarah, SVP, Revenue, Fisher Communications

Deals and Promotional Ecosystem
Bill Bice, CEO, BoomTime
Jere Doyle, President and CEO, EverSave
Perry Evans, CEO, Closely
Christopher Tippie, CEO, FindNSave

Charlie Kim, CEO, NextJump
Jim Douglass, EVP, Retail Advertising, Cartera Commerce

Pete Gombert,CEO, Balihoo
Steve Sherfy, Local & Mobile Search, GroupMSearch
Karl Siebrecht, President and CEO, AdReady

Elections 2012
Andy Slater, VP, Digital Agency Sales, Katz 360

SMB Marketing
Dave Galvan, President, Schedulicity
Maria Kermath, Director, AT&T Ad Solutions
Randy Parker, President, SMBApps
Darren Waddell, EVP,

Sign up now for earlier bird rates (and hint: reserve your room earlier rather than later… ).

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