More Leadership Shuffles in YP World

Two signficant leadership changes have occurred in the global Yellow Pages industry over the past few days. In Canada, Yellow Media CFO Christian Paupe has resigned to "pursue other interests." His departure is effective immediately. Yellow Media, a leading print…

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Report: Mobile Coupons Catching On

EMarketer is out with a new report that claims 1 in 10 mobile users are redeeming coupons. That's not a lot but for all the reasons we explored in our recent mobile deals report, it's projected to grow quickly. EMarketer…

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Who Attends BIA/Kelsey Events?

In the run-up to any given BIA/Kelsey conference, I'm continually asked about the makeup of our typical audience. This is a good question from both attendees and speakers trying to devise the proper tone for their presentations or prepared panel…

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