ILM:10: The Evolution of Mobile

This afternoon's Mobile SuperForum kicked off with a review of our Mobile Local Forecast from BIA/Kelsey mobile guru Mike Boland, followed by insights from a collection of mobile industry leaders weighing in on everything from how extensively mobile is being…

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ILM:10: Traditional Media, Revolutionary Thinking

Greg Gittrich, VP, digital media, and editor-in-chief, NBC Local Integrated Media, told ILM:10 attendees that with strong corporate support, NBC has extended a consistent voice and high-value content across platforms in a manner that develops a franchise in local markets.…

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ILM:10: The Big Money in Local

The big money in local looks to be in mobile, if ILM:10 panelists Kara Nortman, senior VP of publishing, CityGrid Media, and Dev Khare, VP, Venrock, have it right. Nortman said that mobile is consuming most of CityGrid's attention right…

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VendAsta Brings Reputation Management to ZipLocal

ZipLocal, the independent U.S. directory publisher with more than 300 print directories, is bolstering its digital suite through the integration of VendAsta's StepRep reputation management tool. VendAsta's white-label product will be available to ZipLocal's 110,000 advertising businesses, and soon thereafter,…

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EBay Buys Milo, Moves Into Online-to-Offline Shopping

EBay's e-commerce prowess is well-established. Now, it is making inroads into the nearly $1 trillion online-search-for-offline-purchase market with the acquisition of Milo, a shopping search engine that catalogs and categorizes real-time inventory at more than 50,000 stores (national retailers such as…

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