I am planning to attend an event next month in London called IYP Search Meet 2010, which is aimed at giving those in the Yellow Pages world in charge of making online directory products better an opportunity to share best practices with their peers. This event is meant to bridge the gap between strategic level industry events and tactical workshops that are not sufficiently industry specific.
The event is planned for Nov. 16-17 at Wallacespace in London’s Covent Garden.
The IYP Search Meet event is being organized by Stephanie Lemieux, senior manager for search and content at Canada’s Yellow Pages Group. She tells us that representatives of many leading companies, including Eniro, PagesJaunes, Truvo, European Directories, Yell and Sensis, have committed to attend the event, which carries a nominal GBP 100 fee. The event needs just a few more commitments by Oct. 22 (this Friday) to reach the numbers necessary to move ahead.
The agenda features keynotes by Seb Provencher and Greg Sterling, plus a case study presentation on advances in social search by YPG.