A Conversation with GoUAskMe

Following the post on the verticalization of mobile search, I was able to talk to mobile search startup GoUAskMe. Unlike the SMS based local search tools cited in that post, the company is trying to ride the growing wave of…

Read More

Midweek News Roundup

A few notable things have happened around the local search and media worlds so far this week. — As mentioned earlier, Local Matters launched a new local search destination. — Google announced a series of refinements to its search technology…

Read More

Localguides.com Launches

Local Matters today launched its localguides.com beta. The site will focus on delivering a richer local search experience. It was clear when I saw the site earlier this year that CEO Perry Evans and team spent considerable time and energy…

Read More

Testing the Waters of Online Video Advertising

GigaOm's NewTeeVee blog has screenshots of YouTube's freshly integrated inline video ads. This is another example of the experimentation happening with online video advertising, to find a better and more seamless ad delivery method than the largely despised pre-roll ad.…

Read More

Does Google Have Eyes for Yell?

Scads of stories are popping up that say Google is a likely bidder for Yell Group, the U.K.-based publisher that also operates U.S. independent Yellow Book. Here is a story in today's Independent newspaper, which cites sources saying Google is…

Read More

Oodle Taps Into College Market

Classified aggregator Oodle has partnered with increasingly popular social network Facebook. A post on the Oodle blog last night from CEO Craig Donato goes into detail. This distribution channel for Oodle makes sense, given the classified activity that happens in…

Read More

Citysearch’s New Era: A New TKG Advisory

For subscribers of The Kelsey Group's Interactive Local Media Program, a new report is available that examines Citysearch's recent moves to redefine itself. This includes last week's redesign, new personalization features and the integration of small-business video ads. It also…

Read More

NBC-U Launches Local City Site

NBC-Universal has unveiled DigPhilly, a city site designed to complement WCAU 10, an owned- and-operated station (and the homebase for the president of NBC O&Os). The site is serving as a template for NBC-U's other O&Os, so the stakes are…

Read More

Redesigns Aplenty

This week saw a healthy dose of Web site redesigns and feature enhancements. After Citysearch's landmark relaunch on Wednesday, Superpages.com has redesigned its search page (via Greg Sterling). Yell.com also earlier in the week launched a new look and feel…

Read More