Centro an Agency, Not a Network

Shawn Riegsecker, Centro CEO, took me aside today at our conference and helped clarify for me that Centro is not a network but rather a buying service for national advertisers that want to make local/geotargeted online ad buys. Centro will buy for those advertisers on any or all of 1,300 local sites in its database but is not a network per se.

Leave a Reply

Your email address will not be published. Required fields are marked *

fourteen + 11 =