Hibu Inc. has refocused its business on digital SMB and brand marketing. The Yellowbook company announced it's joining the Facebook Marketing Partner program to deliver bundled advertising targeting and reporting…
Microsoft has named hibu to its recently announced Bing Elite SMB Partner program. The move signals Microsoft's seriousness in trying to challenge Google's dominance in local seach through its Preferred SMB…
Hibu announced today that it has joined the Yahoo Preferred Partner Program. What this means is hibu will be integrated into Gemini, Yahoo's native and mobile search advertising platform, which…
The global directories company Hibu is apparently beginning to de-emphasize its corporate brand in favor of its old moniker Yell. This is according to an article today in the British…
On the latest installment of BIA/Kelsey's analyst roundtable series, analyst Mike Boland explained why he is even more bullish on mobile ad revenue with his latest forecast and Managing…
On the latest installment of BIA/Kelsey's analyst roundtable series, analyst Mike Boland explained why he is even more bullish on mobile ad revenue with his latest forecast and Managing…
David Eckert hasn't let any grass grow under his feet since taking the helm last month at the global search and directory company Hibu. Eckert, who had been serving…
Hibu will go through a leadership shake up early next year, an aftermath of the recent takeover of the company by lenders. Today we learned that Hibu Chairman Bob Wigley…
Lenders are taking control of the UK-based directory company Hibu and converting much of its GBP2.3 billion in debt into equity. This action wasn't unexpected. A series of debt restructurings…
The London Evening Standard is reporting that an attempt to engineer a buyout of Hibu's U.S. operation (Yellowbook) is behind the recent dismissal of two senior Hibu U.S. executives. In…